Off-page SEO
What is Off-page SEO?
Off-page SEO is an umbrella term for all the activities that drive search engine visibility to a particular website outside of its page. It’s also known as “third party ranking factors” because these are the things that you, as a site owner, cannot always control but which have a big impact on your search engine visibility. These include things like social medi postings, pages sharing, video & image hosting sites, and blog comments.
All of these off-page SEO activities represent an opportunity for Google to crawl and index more pages from your site. When Google finds more links to your site from trusted sources, your page can appear higher in SERPs.
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