What is a Meta Description?
A meta description is a short snippet of text that appears in search engine results when you or your page are listed on a SERP. Although they’ve been around since the early days of the internet, they’ve grown significantly in importance in the past few years. In fact, the presence or absence of a meta description—as well as its keywords and relevance to a given query—has a measurable impact on how high your page ranks in search results. Similarly, positive meta descriptions (ones that are engaging, relevant, and descriptive) can increase click-through rates (CTR) as well as your average click-through rate (CTR) when compared with no meta description or a description that isn’t optimized for the query.
Types of Marketing Partnerships: The Complete Guide
A strategic partnership between brands can be a great way to get your company’s name out there and drive sales. But with so many different types of partnerships available, understanding which one is right for you and your business might be confusing.
Looking for an affiliate management
IREV provides top-level affiliate management and lead distribution platform to reach your revenue goals much faster!