Chief Marketing Officer
Disruptive technology for your campaigns.
IREV is a revolutionary performance marketing company for escalating partnerships and performance. At IREV, we are passionate about building software that solves business problems. We partner with Advertisers, Publishers, and Networks to transform the way they interact, use technology and work with data. Our software is used to increase productivity, optimize processes, and see results in ROI instantly.
We are seeking an experienced and highly skilled professional who can lead our marketing efforts, drive customer acquisition, and accelerate our growth by scaling our business tenfold. As a CMO, you will be responsible for developing and executing strategic marketing initiatives, overseeing the digital marketing strategies, and managing various marketing channels. You will work closely with cross-functional teams to align marketing strategies with overall business goals and objectives.
Key responsibilities:
- Develop and execute a comprehensive marketing strategy to achieve significant business growth and scale the iRev.com platform tenfold.
- Drive customer acquisition by implementing effective digital marketing campaigns, including but not limited to search engine optimization (SEO), paid advertising, email marketing, and social media marketing.
- Lead and manage the content marketing strategy to enhance brand awareness, generate leads, and engage with target audiences across various channels.
- Oversee public relations (PR) activities, including press releases, media relations, and industry partnerships, to strengthen the company's position and reputation in the market.
- Collaborate with the product team to develop and execute product marketing strategies, ensuring effective positioning, messaging, and go-to-market plans.
- Monitor and analyze key marketing metrics, generate actionable insights, and optimize marketing initiatives based on data-driven decision-making.
- Stay updated with industry trends and emerging marketing technologies, providing recommendations for innovative marketing approaches to drive growth and outperform competitors.
- Build and manage a high-performing marketing team, including hiring, training, mentoring, and performance management.
- Establish strong relationships with key stakeholders, including executives, sales teams, and external partners, to align marketing strategies with business objectives.
- Monitor market conditions and competitive landscape, conducting market research to identify opportunities and adjust marketing strategies accordingly.
Our ideal candidate will possess:
- 5+ years of proven experience as a Chief Marketing Officer or a similar executive-level marketing role in a SaaS company or technology-driven organization.
- Bachelor's degree in Marketing, Business Administration, or a related field. MBA or relevant postgraduate degree is a plus.
- English - C2 (professional).
- Strong track record of scaling a business and achieving significant growth targets.
- Expertise in digital marketing, including SEO, SEM, social media marketing, email marketing, and marketing automation.
- Solid understanding of content marketing, PR, and brand management strategies.
- In-depth knowledge of marketing analytics and data-driven decision-making.
- Familiarity with SaaS business models and understanding of the software industry.
- Excellent leadership and team management skills, with the ability to inspire and motivate a high-performing marketing team.
- Exceptional communication and interpersonal skills to collaborate effectively with cross-functional teams and stakeholders.
- Strong strategic thinking and problem-solving abilities, with a focus on achieving business objectives.
Benefits:
- Comfortable office in the center of Limassol, Cyprus OR remote.
- An inclusive and adaptable company culture.
- Competitive salary based on experience.
- Visa help for qualified candidates.
- 20 days paid vacation.
- 7 days sick leaves.
- Yearly Flex days.
Join us as the Chief Marketing Officer and be part of our exciting journey to revolutionize the industry and drive exceptional growth. If you are a results-oriented, strategic thinker with a passion for marketing and scaling businesses, we want to hear from you!
