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Backlink

What is a Backlink?

Backlinks are also known as Inbound Links or Link Juice. They are the links from other sites pointing to your website. Backlinks are one of the top search engine ranking factors and will have a positive impact on your SEO. The more backlinks you have, the stronger your website’s presence in search engines will be.

Backlinks help search engines like Google, Bing and Yahoo understand the value of your website content by analyzing link text, link destination, and other link properties. Having quality backlinks also serves as a voting mechanism for users of social media sites like Reddit or StumbleUpon. If people find value in your content, they will share it through their social channels, which results in backlink exposure for your site.

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