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What is Keyword Density?

Keyword density refers to the number of times a keyword is used in an article or document with regard to its length. It is an indicator of how much focus a website places on particular topics and keywords. As such, it will directly impact your SEO rankings. A high keyword density indicates that your content has been optimized for search engines, whereas a low keyword density may suggest that you need to make some adjustments. 

There are several factors that influence how search engines rank websites in their services. These include page loading speed, site structure, and keyword usage. The latter factor is what we refer to as keyword density.

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